
“The impact of the Maveroc website is crucial to us. It's such a big operation to design and launch new products. The website is the sales platform for everything. Higher Ground did a fantastic job. Their design eye is great and they always think about product sales.”
Ibrahim Limrini / Co-owner


Additional website features were introduced to simplify product searches and improve site navigation, resulting in a higher number of visitors converting into enquiries. A key concept in this project was the requirement of a faux-ecommerce basket where users could book machinery hire with two clicks. This made navigation and lead generation almost the same function.


