We are a UX and Conversion Optimisation agency
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We design and market websites for a great user experience

We make it easy for your users to find, do or buy whatever they need. Desktop, mobile or tablet - from User Experience design to Conversion Rate Optimisation, we can help.

As expert marketeers we can call on over 20 years knowledge of SEO & Pay Per Click to ensure digital marketing works for your business.

Our UX ApproachCRO services

Sales are the lifeblood of your business. Don't waste your chance to convert a user.

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Simpler, better customer interaction through… 

"Higher Ground helped us increase our leads tenfold. Great team to work with, really helpful, transparent and approachable. Highly recommended."

Looking for more leads?

We’ll research your customers, the websites they use and the best way to get your brand in front of them. Then we’ll establish a footfall, so they keep coming to you.

Our Conversion Rate Optimisation (CRO) team will improve the customer journey, increasing customer acquisition to maximise your return on investment.

Using UX for better results

We’ve led the design on successful digital projects for major players from JCB and Beauty Crew to Lottery New Zealand.

Drawing on our in-depth UX expertise, we created stunning websites and marketing campaigns that really speak to their customers and address their needs.

Learn about Lean UX

Are your customers getting right the message about your business?

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Why trust Higher Ground with your digital project?

It’s all about making the right decisions. Whatever your business, whatever your scale, your website, campaign or app will benefit from:

Our experience. Between us, we’ve spent over 40 years working on successful digital projects.  

Our lean UX approach. You’ll be impressed how fast we understand your project and the way your users think.

Our expertise. In the areas that are crucial to successful optimisation – Customer Journey Mapping, Conversion Rate Optimisation, User Testing and more.

CRO Agency Manchester - Higher Ground

Our posts about UX, optimisation and more

Why User Experience (UX) design makes sense for online strategy

Our UX Approach