About us

Problem-solving experts using design and data to boost your sales.

Let Higher Ground help you increase the impact of your website or application

At Higher Ground, we’re all about taking you to the top. With over 20 years’ experience, our Manchester-based team use UX design, Web Development, and Conversion Rate Optimisation to make your app or website work harder. 

We’re driven by the details, guided by the numbers, and obsessed with user experience. Insatiably curious, each member of our team brings their individual expertise, industry knowledge, and creativity to ensure we leave no stone unturned in the quest to solve your website’s pain points and create a smooth path to conversion.

Whether you’re looking for a complete website rebuild, to optimise your marketing spend, understand your customers’ behaviour, or improve your conversion funnel, we’ll provide a bespoke solution tailored to your goals. 

Let's get your project started

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We're highly rated

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Whether to book an in-person workshop or a new business meeting - come and see us

Higher Ground Marketing
The Express Building
9 Great Ancoats St
M4 5AD

Rob Hufton

Director & UX Consultant

Rob’s career in digital spans over 20+ years, delivering many websites and applications that lead to great success for the companies that hired him.  

After various senior positions delivering CRO & UX projects around the world, he started up Higher Ground. The foundation of Higher Ground was based on Rob’s global successes in online operations, using User Experience and User Centred Design.

Chloe Daly

UX/UI designer

Chloe is a highly talented UX designer with a degree in Graphic Design specialising in User Experience..

Chloe always gives everything that 110% effort and has exceptional organisation skills.  She is able to demonstrate many key design and research principles in her practice that optimise business growth and enables her to create better experiences.

Heidi Vilkman

Graphic Designer

Heidi is a Finnish born, UK based illustrator and designer. She specialises in illustration, visual design and pattern art.

Having worked in the art and retail industry for a decade, Heidi has a great eye for visual detail. She is able to work effectively on different design briefs, whilst following brand guidelines and exploring innovative ways to get visual messages across.

Billy Mushet

Web Development

Billy specialises in wordpress development. He’s been building wordpress websites for a long, long time working on a huge range of various themes and custom PHP instals.

Always liking a good challenge, Billy is able to solve complex Wordpress problems while ensuring the highest quality of coding solution is applied to suit the website's complexity. 

Simon Fuller

Software development

Effective, modern websites and applications are Simon’s passion. Building teams to design great products is where Simon thrives.

Simon is fluent in multiple coding languages and platforms: Laravel, Sitecore, Unix, Wordpress, Magento, Pimcore, Microsoft, Javascript. Broadly speaking he’s a highly skilled nerd.

Paul Carolan

Head of Content

Recognised as an outstanding and inspirational leader in the UK Education Sector by Ofsted and Investors In People, for over 25 years Paul has developed a depth of knowledge and range of high level skills in complex and challenging human behaviour; social and emotional interaction; and total communication.

A foundation in leadership of several Public, Private SME and Third Sector organisations now perfectly complements his role as Head of Content at Higher Ground.

We also help community organisations, here in the UK and overseas

Higher Ground have been proudly supporting Mobee Mental Health project, designed to provide wellbeing services in Gambia.

Mobee is dedicated to supporting long term recovery and rehabilitation of mentally ill persons from a range of backgrounds across Gambia.

If you are good,
good on the team!

We're a small, distributed team, with our headquarters located in Melbourne, Australia. Our team has come together through the passion of solving complicated problems, through design & development

Latest studio insights

We can help you make an impact through UX Design & Conversion Rate Optimisation

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