Search Engine Marketing Services

Target your ideal online customers to generate more business

Audit of current marketing data and competition

Audit of current site content and performance

Devise effective short term and long term strategies

Establish effective paid marketing platforms (adwords)

Analyse, experiment and continually optimise

With Search Engine Marketing Services from Higher Ground you can gain a constant flow of targeted visitors interested in your products or services.

We have 20 years experience and a proven track record in compelling visitors to engage with content and convert to customers.The more we know about your intended audience, the better we can support you to target the right people. Use our expertise to help you generate better leads or sales from Search Engine Marketing (SEM).

Let's get started

Audit & investigation of current website marketing strategy

Use our target audience and Conversion Rate Optimisation (CRO) workshops to gain expert knowledge and understand what is really happening.

We review all your current website data from Google analytics, Webmaster tools and any other available data to help us formulate a clear picture of your situation.

The more we understand about your business the better we can establish a footfall of visitors who are most likely to buy your products or services. We’ll research keywords, traffic volumes, levels of competition and then formulate an approach to get your business in front.

We're results driven an highly reviewed...

"Higher Ground worked swiftly, and with tight execution to deliver an outstanding site within 3 months. Our conversion rates are up ~400%... most effective marketing spends you can make."

Tom Cornwell, Fettle

"A real focus on driving more profitability from website design... I have worked with Higher Ground for many years on UX/UI projects. The results for clients are more leads and sales from their website."

Michael Plummer, JCB

"Higher Ground have been working with us for over two years. They lead the way in helping us create a powerful freight booking application plus a whole suite of digital platforms and websites we are using commercially. "

Robert Lynch, Couriers & Freight

More case studies

Devise effective short term and long term strategies

As a CRO agency, we love data and the tools that help us gather it. Let us analyse your website and make recommendations to get more from your visitors.

Once we establish a set of marketing strategies, we will set them in motion, continuously learning from all traffic channels as we go. Fine tuning, incorporating new opportunities, optimising your ROI and accelerating business growth from insights gathered.

Paid or organic, we'll show you the way

Our experts have over 18 years experience in SEO & PPC, working with companies of all sizes and sectors, spending from £500/week to £10000/day. We have a bespoke and focused approach backed by seamless coordination and detailed reporting, supporting you to achieve more from your SEM campaigns and ensuring your customers meet their goals.

Growth usually necessitates change and the trialing of new ideas. We combine detailed knowledge of your business with your available content and the search engine marketplace to devise effective, leading edge strategies that grow targeted traffic and business revenue.

Digital Marketing

Generate more business and higher returns using Search Engine Marketing (SEM).

Target your ideal online customers to generate more business

our Search Engine Marketing (SEM) process

Audit & Investigation

Digital strategy

Continuous improvement

SEO and SEM

Audit & investigation of current website marketing strategy

We're results driven an highly reviewed...

We can help you make an impact through UX Design & Conversion Rate Optimisation

Devise effective short term and long term strategies

Paid or organic, we'll show you the way

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