7 min

Everyone wants more traffic to their website - so let’s look at the characteristics of both SEO and PPC solutions.

5 min

In this article, we are offering you 12 ‘shiny bauble’ methods which will lower your bounce rate, keep people engaged on your website, and help them convert into an action or sale. Without any dark-arts like ‘Hurry! This website is nearly gone”.

Pay Per Click advertising helps you generate more website visits and more business enquiries from your target markets.

— 4 min read

Crazy 8’s is a design sprint workshop concept introduced by Google as a method to get rapid ideas from a team of decision makers within an organisation.

— 7 min read

So you’ve launched your website. It looks good, reads well, and works as it should. But you’re still not getting the sort of leads you want from the search engines, why?

— 5 min read

User Experience really does what it says on the tin. Like Ronseal. Stating the obvious, it’s how people use and perceive your product or business.

— 7 min read

The term Conversion Rate Optimisation applies to any approach to optimising how users of a website, landing page or online marketing campaign convert into an action.

More lean UX posts from Higher Ground

Contact us

If you'd like more information on our digital marketing solutions and services then we'd be more than happy to help.

Privacy policy
Thanks for your details.

We will add you to the Higher Ground newsletter!

Sit tight for helpful articles so you get more from online.
Oops! Something went wrong while submitting the form.

Book in with us

Fill in your details to send us a message
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.